Statoil in Calgary required an animated 3D video that would explain the “In Situ” combustion process in precise detail using multimedia. Red Label Vancouver had to design animated 3D representations of various layers of rock and earth and realistically show how the Statoil drilling process works. It was imperative for Red Label Vancouver to get the combustion process, colors and timing exactly right.


Red Label Vancouver’s final animated 3D video is engaging and informative and provides detailed insight into the “In Situ” combustion process. Statoil in Calgary uses the animated 3D video on their website, during sales presentations, and even plays it on large screen TV in their corporate offices.


Statoil has increased the public’s understanding of the “In Situ” combustion process and gained greater recognition as the industry-leader in the field.