Challenge

Windarra in Vancouver approached Red Label to design a style brand guide that would standardize the appearance of logos and other design collateral, enabling the company to project a more consistent, powerful brand image.

Solution

Red Label Vancouver designed a comprehensive branding guidebook detailing the use of Windarra's logo and brand materials. Items covered in the guide included logo use, appropriate brand colour palette, font styles, templates for printing, photography & graphic styles, even the writing tone.

Result

Windarra in Vancouver reported the new guide successfully strengthened the brand, resulting in better client response and sales.