Challenge

The BC Nurses Union in Vancouver asked Red Label to design and develop an engaging brochure to educate and engage readers. The project required using union approved statements and brand assets while meeting strict budgets and timelines.

Solution

Red Label Vancouver designed an informative, easy-to-read print brochure that adhered to the strict branding guidelines. Colours that complemented the existing brand materials were incorporated. The final graphic design product concisely communicated main messages while highlighting the organization’s achievements and growth.

Result

BC Nurses Union in Vancouver reported positive feedback and greater internal comprehension of rules and procedures.